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Punk Planning: From the heart, not the head – Research in Asia
Bookmarked to read later in detail and share my views with Charles Firth who’s had some bad experiences researching in Asia, and raises some interesting issues around the impact culture has on qualitative research methods. We’ve had to train our ‘foreign’ clients often on our own methods to go beyond the surface, and not just follow discussion guides and research templates created elsewhere without customizing them.
