From the category archives:

Ethnography

Convo Kids 2012 – A Journey of Discovery

December 23, 2011

Am quite excited that we’ve finally launched this project!  In short, it is a year long research and immersion program with 12-21 year olds in India.  We’re really looking for 5-6 sponsors  - to help kick it off the ground – personally I believe that one of the key benefits (apart from the actual understanding [...]

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Personas and how we use them at Convo

August 23, 2011

Crossposting from the Convo Blog For the right job, in the right situation there’s nothing more powerful than getting the client to come to grips with a persona they don’t know or understand well. We know that personas can help organizations have the conversations they need to have. Over the last few years working with [...]

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Blographies and Convo

August 23, 2011

Crossposting from the Convo Blog Blographies add to the conversation! We’ve been using the term “Blography” to help explain how we capture information for clients on longer ethnographic research projects in a real-time immersive and agile way. As all our team members are using blog it was only natural to consider where they fit in [...]

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Convo goes live

June 24, 2011

And finally, after months of derailment, and a ton of good longitudinal projects, we’re live!  A little history here

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Newly discovered – Cultural Bytes

September 20, 2010

Just discovered Tricia Wang’s really super blog, Cultural Bytes, thanks to Experientia‘s blogpost on Ethnography’s contribution to values in technology design and use. She’s blogging her way through her research on the socio-cultural contexts of technology usage in low-income communities and migrant communities in Mexico and China. Lots to learn!! A couple of months ago [...]

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51 card deck to inspire design from Ideo

June 21, 2010

Discovered this eBook on Ideo’s Method Cards at the Healthcare Innovation by Design Blog. From the Ideo website: IDEO Method Cards is a collection of 51 cards representing diverse ways that design teams can understand the people they are designing for. They are used to make a number of different methods accessible to all members [...]

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How twitter helps me dig into work

April 16, 2010

I was asked this question at the Anthrodesign group, in the context of a conversation around getting into the swing of a project and developing some working momentum . I shared there, how I often find myself turning to my blog and twitter communities for helping me with my thinking on qualitative and ethnographic research [...]

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Reading Ahead … ethnography on evolution of books and reading

September 6, 2009

Is a good series from Portigal Consulting on an exploratory study using an ethnographic approach to explore the evolution of books and reading habits, and is intended to inspire conversations and innovations around the future of reading, an issue that’s quite a meme these days in the digital space! The series takes us on a [...]

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Mobile Innovations

July 23, 2009

For a few days over the next two weeks, I’m going to be a “scribe” where I will visit with people who’s lives are being transformed through mobile innovations. This will be in rural Maharashtra and Kolhapur, and the two projects we are covering in India are Nokia Life Tools and Nokia Tej.  This is [...]

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links for 2009-02-12

February 13, 2009

Anthropology and Activism in Pakistan with lullabies – A great example of Anthropology being used in Activism:”A few days ago, Pakistani anthropologist Samar Minallah lauched a “video song”, a tribute to little girls in all the regions of Afghanistan and Pakistan where schools are being destroyed, depriving girls of their right to education, The News [...]

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Ethnographers or Bricoleurs?

November 15, 2008

Dr. Aviva Rosenstein – “Fake Ethnography vs Real Ethnography” at URF08 from bolt peters on Vimeo. In a review of the User Research Friday Talks, Celeste Roschuni provides a recap of Dr. Rosenstein‘s talk: ….. and finished with the idea that it’s more important to be doing good research than to be doing “real ethnography.” [...]

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Mashup for Ethnography

November 12, 2008

Here’s a very neat mashup of GoogleEarth and Twitter for ethnography (it’s in French). @thiteu sent me the link on Twitter. This work is a simulation of a 3 dimensional Geography using GOOGLE EARTH and of a social signal using TWITTER in ethnography nowadays. Cool? Yeah. Imagine Second Life sort of re-enactments of the whole [...]

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Seeing the world through people’s eyes

November 10, 2008

Gabriel Biller & Kristy Scovel from IIT Institute of Design, Chicago have a neat video called Getting People to Talk: An Ethnography & Interviewing Primer. It’s long – about 30 minutes but great for anyone who wants a good primer on conducting ethnographic research and interviewing. Getting People to Talk: An Ethnography & Interviewing Primer [...]

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YouTube, Qualitative Research & Ethnography

November 3, 2008

Interesting intersections between YouTube, qual research and ethnography. Visual observations and reporting have always been very powerful in research.  Some recent explorations and projects around this: YouTube as a Qualitative Research Asset: Reviewing User Generated Videos as Learning Resources by: Ronald J. Chenail, Nova Southeastern University, Fort Lauderdale, Florida [Source: The Weekly Qualitative Report Volume [...]

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