From the category archives:

Social Media

Twitter meetup at Leopold Cafe Mumbai 30/11/2008

November 29, 2008

From Suketu Mehta‘s heartfelt piece in the OpEd at New York Times: If the rest of the world wants to help, it should run toward the explosion. It should fly to Mumbai, and spend money. Where else are you going to be safe? New York? London? Madrid? So I’m booking flights to Mumbai. I’m going [...]

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Mumbai Bleeds

November 27, 2008

{updated: 28 November 10.30 am IST} Some helpline numbers: List of Injured and Deceased JJ Hospital +91 22 23739031 St George’s Hospital – +91 22 22620240 Mumbai Police’s Helpline Numbers Taj helpline numbers for info about people stuck inside – +91 -22-66574322, +91-22-66574372, local toll free 1-800-111-825 Trident Hotel Helpline : 011-23890606, 011-23890505, 9810956888 | [...]

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Mashup for Ethnography

November 12, 2008

Here’s a very neat mashup of GoogleEarth and Twitter for ethnography (it’s in French). @thiteu sent me the link on Twitter. This work is a simulation of a 3 dimensional Geography using GOOGLE EARTH and of a social signal using TWITTER in ethnography nowadays. Cool? Yeah. Imagine Second Life sort of re-enactments of the whole [...]

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Measuring the value of conversations in social media engagement

November 10, 2008

I recently read that shopper marketing strategies are being affected by how customers behave online. From this article, Connect the Dots at the Hub: Our conversation with consumers and shoppers today is one way; we send them our advertisements and promotions. But we now live in a conversational culture because of the internet and what [...]

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The Paradox of the Wisdom of Crowds

November 7, 2008

I rediscovered this TED talk by James Surowiecki, author of The Wisdom of Crowds. James Surowiecki pinpoints the moment when social media became an equal player in the world of news-gathering: the 2005 tsunami, when YouTube video, blogs, IMs and txts carried the news — and preserved moving personal stories from the tragedy. . Thanks [...]

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Chris Brogan ebook

November 3, 2008

In his short ebook: Fishing Where the Fish Are – Mapping Social Media to the BuyingCycle Chris Brogan offers up some good practical advice on social media approaches, tools and strategies. Relying on stories and examples, it’s a good demonstration of effectively communicating strategies to: 1.) Find the Customer – listening tools, search. 2.) Be [...]

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YouTube, Qualitative Research & Ethnography

November 3, 2008

Interesting intersections between YouTube, qual research and ethnography. Visual observations and reporting have always been very powerful in research.  Some recent explorations and projects around this: YouTube as a Qualitative Research Asset: Reviewing User Generated Videos as Learning Resources by: Ronald J. Chenail, Nova Southeastern University, Fort Lauderdale, Florida [Source: The Weekly Qualitative Report Volume [...]

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Great List of Social Media Marketing Examples

October 1, 2008

Peter Kim has compiled an excellent list of social media marketing examples. “I’ve been thinking about how social media works.  For example, applying game mechanics to understand participation, thinking about users vs. customers, and deconstructing ego traps in PR campaigns.  This analysis makes me wonder if social media marketing matters and if so, does it [...]

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Digital Media and Learning Competition 2008

September 25, 2008

Beth Kanter is helping spread the word, and forwarded this email to me – it’s a competition for participatory learning.   They’ve opened up the competition to international applicants, including India.  If there are any bloggers and networkers in India (and other countries mentioned) who reach the nonprofits and educators who are using social media and [...]

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Phweet on the WATshow

September 25, 2008

Been meaning to post this video – it was fun talking to Rajiv Dingra and Navneet from the WATShow on Phweet and the Social Media scene in India. Dina Mehta On Phweet – A Tool That Enables Voice Conversation On Twitter (Via WATShow) I look forward to Part 2 where I have demo’d how Phweet [...]

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The Future of Social Networking?

September 11, 2008

This morning, I set up an Open Phweet around the Future of Social Computing, triggered by Jan Chipchase’s paper called Future Social, and my subsequent feeling of reinforcement and validation around a study we recently did around the future of Mobile Social Computing.  It’s been an interesting day, talking to a few people who joined [...]

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Web-based volunteer efforts around Hurricane Gustav

August 31, 2008

Volunteers on the world wide web are getting ready to help as Hurricane Gustav gathers fury heading towards the Northern Gulf Coast. I was alerted to this through tweets by Andy Carvin, (@acarvin) who’s coordinating these efforts: * Gustav Information Center is up * Follow live updates on Gustav at Twitter – search for #gustav [...]

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Phweet – Sweet!

July 30, 2008

I was on the first Phweet call!  Voice call over Twitter and with many folks at one time. Conversation contained within a URL. Really worth staying up late to actually experience it. It was fantastic – 7 of us from 3 different continents all chatting as if we were in the same room.  A PhweetParty! If [...]

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Conversations matter as value flows in webs

June 8, 2008

Since I began blogging over 6 years ago, I’ve always examine the social web through the lens of conversation. Brian Clark has nicely framed the Five Essential Elements of Effective Social Media Marketing: Observing Conversation Sparking Conversation Conversational Content Interactive Conversation Conversational Copy Very Cluetrain! Kevin Kelly’s New Rules for a New Economy, which Stuart [...]

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