January 15, 2010
Not new, but a good reminder through a neat collation of tips on how to deal with a digital business crisis. It is meant for marketers and social media agencies operating in the Enterprise 2.0 space, either for marketing their brands, services or for managing corporate reputation.
Introduction to the Presentation: This is a practical guide [...]
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November 10, 2008
I recently read that shopper marketing strategies are being affected by how customers behave online. From this article, Connect the Dots at the Hub:
Our conversation with consumers and shoppers today is one way; we send them our advertisements and promotions. But we now live in a conversational culture because of the internet and what [...]
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