Posts tagged as:

Enterprise 2.0

Reading Bytes for Feb 24

February 24, 2012

Updates on what I’m reading. Links with my notes. I also just tweet links and things that interest me @dina Social Means Freedom, for Better or for Worse – Nilofer Merchant – HBR @nilofer (via @armano) – From a series of posts on how the Social Era will reward fast, fluid, flexible organizations. QUOTE: "This [...]

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Reading Bytes for Feb 10

February 10, 2012

Updates on what I’m reading. Links with my notes. I also just tweet links and things that interest me @dina Farmers using Facebook to discuss prices and plan strategy – The Economic Times – QUOTE: "Facebook farmers played a crucial role in stopping the auction and solving the problem," says Raghunath Ramachandra Patil, president, Shetkari [...]

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Crisis Management Tips for Enterprise 2.0

January 15, 2010

Not new, but a good reminder through a neat collation of tips on how to deal with a digital business crisis. It is meant for marketers and social media agencies operating in the Enterprise 2.0 space, either for marketing their brands, services or for managing corporate reputation. Introduction to the Presentation: This is a practical [...]

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Measuring the value of conversations in social media engagement

November 10, 2008

I recently read that shopper marketing strategies are being affected by how customers behave online. From this article, Connect the Dots at the Hub: Our conversation with consumers and shoppers today is one way; we send them our advertisements and promotions. But we now live in a conversational culture because of the internet and what [...]

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Great List of Social Media Marketing Examples

October 1, 2008

Peter Kim has compiled an excellent list of social media marketing examples. “I’ve been thinking about how social media works.  For example, applying game mechanics to understand participation, thinking about users vs. customers, and deconstructing ego traps in PR campaigns.  This analysis makes me wonder if social media marketing matters and if so, does it [...]

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and …. What’s Next in Media

June 8, 2008

And here’s Neil Perkin on What’s Next in Media: Here’s the full presentation: | View | Upload your own Thanks to Gavin Heaton for the pointers!

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Future of Advertising + Marketing Presentation

June 8, 2008

Two really cool presentations on the future of media and advertising. I couldn’t embed both slideshares in one post (anyone knows how to do that on WordPress?) so I have put them up in two separate posts: The Future of Advertising and Marketing – Paul Isakson | View | Upload your own

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