Posts tagged as:

ideation

Deepening my Design Thinking

April 11, 2010

Abundance  - i’d certainly add that as a key principle . I’ve been spending time at Slideshare checking out presentations on principles, processes, personas, ideation, creativity, scenarios and story in Design Thinking for new product development (NPD as researchers often call it, and covers the areas of User Experience, User Design, ). By no means [...]

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Reading Ahead … ethnography on evolution of books and reading

September 6, 2009

Is a good series from Portigal Consulting on an exploratory study using an ethnographic approach to explore the evolution of books and reading habits, and is intended to inspire conversations and innovations around the future of reading, an issue that’s quite a meme these days in the digital space! The series takes us on a [...]

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