Bytes for Jan 25

January 25, 2010

Daily updates on what I’m reading

Mattel takes innovation to the dogs with its Puppy Tweets – CLIP: "Puppy Tweets is a plastic tag with a sound and motion sensor that you attach to your pet's dog collar and connect its USB receiver to your computer. Then you create a Twitter account for your dog and [...]

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Bytes for Jan 22

January 22, 2010

Daily updates on what I’m reading

Smartphones Market – CLIP: "For more from Tomi this is a 30min video that makes the case for the next 4billion users and more importantly reinforces the opportunity just around the corner. Some great examples and sound bites. Yes the mobile is the future. This also seems to reflect [...]

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Bytes for Jan 21

January 21, 2010

Daily updates on what I’m reading

Demographic Dividend Theory – A parable of India’s Growth – CLIP: To this effect, a recent report published by the Confederation of Indian Industry (CII) and the Boston Consulting Group (BCG) has estimated that India would face ‘talent gap’ of more than 5 million by 2012, as existing educational institutions [...]

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Conversation Bytes for January 19th

January 19, 2010

Daily updates on what I’m reading

Go thataway: Google Maps India learns to navigate like a local – Much better Googlemaps!! CLIPS: We found that using landmarks in directions helps for two simple reasons: they are easier to see than street signs and they are easier to remember than street names. Spotting a pink building on [...]

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links for 2010-01-18

January 19, 2010

Global Voices Online » A Global Look at Anti-Corruption Day | cool initiative. Reminded me of Shaffi Mather's TEDTalk
This reminded me of Shaffi Mather's TEDTalk on a new way to fight corruption – a for-profit BPO kinda service to battle corruption, one bribe at a time! Here's the link – http://www.ted.com/talks/shaffi_mather_a_new_way_to_fight_corruption.html. CLIP from Global [...]

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Crisis Management Tips for Enterprise 2.0

January 15, 2010

Not new, but a good reminder through a neat collation of tips on how to deal with a digital business crisis. It is meant for marketers and social media agencies operating in the Enterprise 2.0 space, either for marketing their brands, services or for managing corporate reputation.

Introduction to the Presentation: This is a practical guide [...]

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links for 2010-01-13

January 14, 2010

The Children of Cyberspace A New World | this is vintage @robpatrob !
CLIP: "I got my first computer in 1981 a Mac11 – at 31, I was early. My son got his first computer when he was 9. He was early. My grand daughter aged 14 months routinely is on Skype.
She is part of the [...]

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Twitter & Maslow’s Hierarchy of Needs … nay … Hierarchy of #Tweets

Maslow's Hierarchy of Needs January 12, 2010

I was chatting with a friend today who’s not a Twitter user, and trying to explain why I like it, and why so many people do too. I found myself turning to Maslow’s Hierarchy of Needs and his Theory of Human Motivations to try and explain this. I discovered this blog post titled The Hierarchy [...]

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links for 2010-01-11

January 12, 2010

Social Media in India: 7 Findings from 2009, 7 Wishes for 2010 | S.M.A.R.T objectives @sm63
CLIPS: "# We are very pleased to see a big shift from our agency friends. I mean, the advertising, PR and media buying agency partners. We have seen hesitation, threat, doubt and fear in the early days, but we are [...]

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India Inc – wake up! Social Networking’s here to stay.

January 11, 2010

An article titled Social Networking plagues India Inc which is based on a survey conducted by Assocham just goes to show that they’re really sleeping or threatened, while their world’s moving forward!
A recent national survey conducted by the Associated Chambers of Commerce and Industry of India’s (Assocham) Social Development Foundation revealed that 84% of Indian [...]

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links for 2010-01-10

January 11, 2010

"Do you See What I See?: Visibility of Practices through Social Media" from @zephoria
danah boyd discusses different dimensions of visibility in her paper presented at Supernova and Le Web. San Francisco and Paris, 1 and 10 December 2009. CLIPS: " …. what you see is a world that you've constructed. These are YOUR "Friends", the [...]

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links for 2010-01-05

January 6, 2010

The Facebookisation of the enterprise | a well-written thought piece from @jobsworth
JP is on fire! Stuart and I were just yesterday discussing how organizations that block social networks are really silly, given that employees now access social networks on their mobiles!! CLIP: "Imagine an “enterprise” world where:
* You chose [...]

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links for 2010-01-04

January 5, 2010

Logic+Emotion: Do You Live Social? | a great question to ask managers engaging in social media activities
This is so imperative for any brand custodian – so much so that Stuart and I had designed a postcard with a brand manager’s toolkit as a visiting card when we set up Mosoci.  They MUST participate themselves, and [...]

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links for 2010-01-03

January 4, 2010

5 Forecasts and 7 Predictions For 2010-2020 That Shape Innovation And Economic Growth – BusinessWeek
What lies ahead, now that America’s Lost Decade and Asia’s Best Decade are behind us? I just returned from a month in Singapore, China and Korea and, for the first time in a dozen years, I’m not going to the World [...]

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