This is interesting - a study that shows that media habits of working women are closer to those of their male counterparts than women at home. 

Some highlights :

- working women consume more internet, press and cinema than non-working women

- the time spent in a day on watching television again coincides for working men as well as working women. Working women spend less time watching television than non- working women do. This pattern of being 'like working men' is apparent across other parameters of media consumption too such as language of media consumption, genre preferences, etc, the study shows.

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