If you do too, don’t hesitate to click the button below, this December.
Tags: , donate, global voices onlineIf you do too, don’t hesitate to click the button below, this December.
Tags: , donate, global voices onlineTake this - it’s a great start to collecting some good data:
We need your participation:
All valid participants get a FREE copy of Summary & Key Points from the “Overview of Blog & Social Media Environment in India”, a report prepared by Blogworks – this will be emailed to you. For it to be a valid entry, you must answer all questions.
Once you have completed your entry, do share your feedback on the questionnaire by writing to survey@blogworks.in.There would be mistakes to learn from & things to do better the next time -we’d appreciate you sharing your thoughts.
Media Partners for the initiative: Impact, Pitch and Exchange4Media.com
Bonus Link: Here’s a list of Indian businesses using Twitter, being compiled by Gaurav.
Tags: blogworks, exchange4media, india social media, Social Media, survey
Gaurav Mishra says he’s “the marketer who hates the social media hustle”. And yet he finds himself hustling, as he believes much of what we do in social media is hustle:
But social media is all about the hustle, it’s all about working the room, and, indeed, working your social networks, doing anything you need to do to increase your influence and build your brand.
My response to him:
Gaurav, I hate hustling too. I don’t buy that Social Media is all about hustling. That’s doing injustice to users of social media and your readers by implying they can and will be ‘hustled’!!!
We all hustle once in a while. If the ‘hustling’ leads to meaningful dialogue/conversation/action that is visible to those who are recipients of your “hustle” then it makes sense. If it’s only about how great I am, and how great I am perceived by my community and the rest of the world, it just won’t work.
A lot of the people you mention use their social media ‘whuffie’ for causes outside themselves - is that hustling?
Building your influence and brand really comes from the relationships you are able to build with a wide audience based on solid and credible work, thought, intent, experience, energy, imagination. Not just hustling
To hustle … or not???
Tags: gauravonomics, hustling, Social MediaPriyanka Kargupta is an 8 year old living in Maryland, USA. She’s set up Kids for Mumbai - to help those affected by the Mumbai Terror Attacks. I personally don’t know her, just got an email from her, and would encourage you to assess it for yourselves before donating. She’s provided links to her Dad and has her own blog. I’d like to know more details around who the funds are going to for disbursement.
I’m quite impressed with what she’s doing. I do hope she is able to achieve her goal. I’d love for her to build up a movement around this where all kids all over the world are made increasingly conscious and aware that there are other kids like them who are being affected and violated every single day.
My friend Tracey Rankin was here last year and she had shared a lovely thought with me then. She told me that for Christmas 2007 she planned to gift her two young nieces an account with a non-profit where they would send money to a child affected by some form of violence in the developing world. What I liked about her plan was that her nieces and the children they were sponsoring would be in constant touch with each other via email. I forget which NGO she spoke of, just thought it’s a nice thought to share as Christmas is upon us.
Tags: kidsformumbaiA whole lot of questions are being asked about whether the Twitter #mumbai feed was citizen journalism or not. Many ’sides’ are emerging in this debate. I found this post (thru’ a tweet by @MaryHodder) which asks How Should Journalists Use Twitter? I’m not so sure it’s the right question to be asking … here’s what I said in a comment there:
“I was one of those Tweeting the terror attacks from my apartment in Mumbai, which was about 8 kms away from the centre of the attacks. When I began tweeting about what I was seeing on tv (yes) and re-tweeting accounts others were talking of from the ground, I don’t think there was any conscious intention for the twitter stream to become a source of citizen journalism. We were sharing our confusion, our shock, our sadness, our rage. We also then began sharing useful information around injured lists and what was required by hospitals as they emerged. Some twitterers in Mumbai were on the ground sending updates from hospitals and from the centre of the attacks.
That tools like twitter, blogs, flickr enabled this spontaneous outpouring of emotion, information, rumours, panic, confusion, anger is quite amazing to me. The twitter #mumbai stream reflected all these nuances as we experienced them. If this isn’t a form of reporting, tell me why. I do believe it brought a real (face to the) horror to the terror attacks to the world, where people could empathize with what was going on. India is not alone in its fight against terrorism. Just yesterday, I wrote in a commentary at CNN:
“The “we” I speak of is not an organization but a loosely joined community. We are bonded, and I truly believe that in the face of utter horror, wherever it might occur, we have a strong pillar in this emotional connection we feel as equal human beings and not in our narrow identities prescribed by nationality or religion or race or gender. This is an evolving revolution sparked by how people are using social tools on the Web.”
That’s the revolution really - the discourse must shift from an argument about one vs the other into a discourse around how social tools are allowing people to channel their emotions and harness them to mobilize into action. It’s not a war nor an either-or between MSM and citizen reporting. We saw a symbiotic relationship between the two during this disaster. Each helped the other. MSM acknowledges it - look at the number of stories being done on how Twitter worked (or didn’t). Likewise with bloggers and tweeters, who leant on mainstream media as their source of information in many instances.”
The full piece I wrote for CNN is here - How social media shared pain and rage in Mumbai
Update:
See Neha’s roundup of posts in criticism of TV reporting during the crisis at Global Voices Online - don’t miss the comments there.
And Stuart’s call for counter-intuitive thinking.
Tags: citizen journalism, cjr, cnn, mainstream media, mumbai terror attacks, Participatory Media, Social Media, twitter
I’m getting a huge load of comments around the politics of religion, of division and hate at my last few posts on the Mumbai terror attacks. While religion and politics may have a lot to do with the state of our world today, my blog’s not the forum to air or feed these divisions. I almost feel it’s a violation of my own person.
So I am deleting them. Sorry. All other comments and conversations are welcome, as always!
The #Mumbai Twitter feed is now flooded with them too. I’m stopping watching it. I’m certainly not playing.
For all those who feel they have lots to say - I’d recommend they do something more constructive. Start by reading Ingrid Srinath’s post titled This is not India’s 9/11 [thanks Peter, for the link] and Priyanka Joshi’s comments there.
Tags: blogs, comments, mumbai terror attacks, twitterFrom Suketu Mehta’s heartfelt piece in the OpEd at New York Times:
If the rest of the world wants to help, it should run toward the explosion. It should fly to Mumbai, and spend money. Where else are you going to be safe? New York? London? Madrid?
So I’m booking flights to Mumbai. I’m going to go get a beer at the Leopold, stroll over to the Taj for samosas at the Sea Lounge, and watch a Bollywood movie at the Metro. Stimulus doesn’t have to be just economic.
We’re doing just that. Mumbai Twitter users are meeting at Leopold Cafe for beer tomorrow at 4 pm. Come join us. Bring a candle and a hug. If you’re not in Mumbai, you can do the same in your city too!
Tags: mumbai terror attacks, terrorism, twitter
Picture source - The Big Picture. More amazing pictures on the site, many are visceral and disturbing. Description of this image: “Schoolchildren hold candles during a vigil held in memory of the victims of Wednesday’s shootings in Mumbai, in the western Indian city of Ahmedabad November 27, 2008. Elite Indian commandos fought room to room battles with Islamist militants inside two luxury hotels to save scores of people trapped or taken hostage, as the country’s prime minister blamed neighbouring countries. (REUTERS/Amit Dave]”.
Thank you to our armed forces, police force, firefighters. Many have lost their lives in the last 50 hours protecting us during and after the terror attacks. Many are still fighting for us, even as I write this post.
We can show our gratitude and respect for all they’ve done since the night of 26th November.
Tags: 26/11, gratitude, mumbai terror
{updated: 28 November 10.30 am IST}
Some helpline numbers:
List of Injured and Deceased
JJ Hospital +91 22 23739031
St George’s Hospital - +91 22 22620240
Mumbai Police’s Helpline Numbers
Taj helpline numbers for info about people stuck inside - +91 -22-66574322, +91-22-66574372, local toll free 1-800-111-825
Trident Hotel Helpline : 011-23890606, 011-23890505, 9810956888 | Dir Corp Comm, Oberoi Hotels
For Info on terrorist cars - call DG Control Room - 9122 22023366
Send an sms -type BLOOD
Info on Terrorist cars - call 9122 24937755/24937747
US helpline 888-407-4747 Brazilian help line 9820686143 (C) CNN IBN FA 1-613-996-8885 from Canada, 1-800-387-3124 E
For UK
Pinstorm Mumbai Help Page
Terror attack coverage in social media:
Wikipedia entry on 26/11 Mumbai terror
Real Time Citizen Journalism in Mumbai Terror Attacks - keep checking it for updates!
Arun Shanbhag has some poignant pictures and prose on his first-hand experience of the terror attacks
Twitter updates - they’re fast and furious
Vinu’s Flickr stream of live pictures
Global Voices Online evolving page
We’re trying to help contact people in Mumbai through the MumbaiHelp blog. I’ve been tweeting almost all night too from Mumbai. Upset and angry and bereft.
Here’s an interview I did with Jim Clancy at CNN where I talked of what we are feeling and doing here in Mumbai:
And I wanted to point to a couple of insightful analytical posts around the use of social media in this event. One from Amy Gahran on tracking a rumour as Twitter was used extensively to cover events during and after the terror attacks.
The other is by Emily Geertz (my Worldchanging colleague and friend) on her learnings around local crises, global emergencies and networked civil societies and their implications for using social media tools like blogs and Twitter to act against global warming.
Tags: blasts, mumbai, mumbai terror attacks, Social Media, terrorism
Dr. Aviva Rosenstein - “Fake Ethnography vs Real Ethnography” at URF08 from bolt peters on Vimeo.
In a review of the User Research Friday Talks, Celeste Roschuni provides a recap of Dr. Rosenstein’s talk:
….. and finished with the idea that it’s more important to be doing good research than to be doing “real ethnography.” Aviva laid out a few criteria for “good research” (which should sound fairly familiar to anyone involved in research):
1. avoid biases (or at least try to identify yours as clearly as possible)
2. be reflexive, truthful
3. be ethical
4. collect data, check assumptions, triangulate, record observations
5. don’t just report, look for patterns
6. deliver credible and valuable insights
7. generate new ideas
8. be creative and resourceful
I like the reference to bricoleurs and Bricolage. Many years ago I had posted some links around qualitative researchers as bricoleurs - here’s a quote from the Admap article [link is broken now] that still resonates, and is reinforced by the talk by Dr. Rosenstein:
Tags: anthropology, aviva rosenstein, bolt peters, bricolage, bricoleur, ethnographer, Ethnography, qualitative research, user research fridayThis means a new ‘proposition’ for qualitative market research - a shift from:
* ‘we use contact with consumers to generate material from which to extract insightful and useful meaning’
to:
* ‘we use qualitative methods of detection and analysis to extract insightful and useful meaning from all sorts of ‘texts’ relevant to consumer culture’
Here’s a very neat mashup of GoogleEarth and Twitter for ethnography (it’s in French). @thiteu sent me the link on Twitter.
This work is a simulation of a 3 dimensional Geography using GOOGLE EARTH and of a social signal using TWITTER in ethnography nowadays.
Cool? Yeah. Imagine Second Life sort of re-enactments of the whole world based on Twitter graffiti. Is seems like an extrapolation of what services like Brightkite and Qik are offering. Interesting possibilities to build into ethnographic research. They should be watching this space!
Tags: Ethnography, google earth, mashup, twitterGabriel Biller & Kristy Scovel from IIT Institute of Design, Chicago have a neat video called Getting People to Talk: An Ethnography & Interviewing Primer. It’s long - about 30 minutes but great for anyone who wants a good primer on conducting ethnographic research and interviewing.
Getting People to Talk: An Ethnography & Interviewing Primer from Gabe & Kristy on Vimeo.
The video project sets out to help people discover and understand the “real story” of ethnographic interviews, helping students learn about why we interview, what it looks like, how to make the interview effective, what looks good, what looks bad and all the other stuff you would normally find out through trial and error, only hopefully now there will be less error.
The project has led Kristy and Gabe to talk to experts on the subject of ethnographic interviews including Dori Tunstall, a design anthropologist at UIC, and Colleen Murray, an ID Alum who works at Jump Associates. Their interviews serve as the narration to examples of different situations such as in-home, man on the street, shop-alongs, and expert interviews. Besides the experts, other students were asked to contribute stories of good and bad user interviews they have been involved with as well as tips and tricks they’ve learned.
[discovered here]
Tags: Ethnography, IIT Institute of DesignI recently read that shopper marketing strategies are being affected by how customers behave online. From this article, Connect the Dots at the Hub:
Our conversation with consumers and shoppers today is one way; we send them our advertisements and promotions. But we now live in a conversational culture because of the internet and what it’s allowed people to do. If you want to get to know anybody, you have to have a conversation with them. Shoppers and consumers want to have conversations with brands that are relevant to them. Much of this conversation is happening online. That’s where engagement starts. We’ve got to be able to bring that conversation back into the brand experience and back into the brand idea to refine it in a continuous feedback loop.
So, we are now not only witnessing conversations between brands and customers online, but the transference of behaviour from the online medium to the offline.
When you ask businesses why they are participating in social media, what do they say? If they say, “to make money,” then they will fail because currency in the social web is found in both relationships and content. If they say, “to grow our business,” they’re just saying, “to make money,” in a nicer way. If they say, “to participate in the conversation,” which is the more appropriate reason to be involved in the social web, then why on earth would they not measure success by the value of the conversations they have?
The ROI for social media engagement conversation is an old one that continues. It remains unresolved, as Clients who are accustomed to traditional quantitative measures as “proof” are still questioning the effect of social media efforts. It’s the classic case for Marketing 1.0 - let the statistics rule you! In my 20 years as a qualitative researcher, I’ve often been challenged about how “representative” is the story, insight and recommendation, especially in the early days. That’s now changing thankfully, with Clients often relying on the stories that emerge and anecdotal evidence that allows them to make more incisive decisions around brand strategy.
I see a parallel in how Clients approach social media - they are expecting adaptations of the same old marketing metrics (TRPs, GRPs, RFM, LTV, etc). We’re at the beginning of the curve today with social media. When I meet more traditional marketers, they tell me they are really Web 2.0 savvy and transferred their attention to metrics like clickthrough, cost per lead, customer acquisition cost, lead generation, opt-in, churn rate etc. While these fulfill one need, I do not believe they really aid either an evaluative or predictive model for success.
This is why. The social media space is different, and in understanding this, I’m hoping Clients will value the stories and conversations more. Folks launch products and services in alpha and beta - and often they remain in beta. Products, services and brands come and go and we see a huge plethora of new launches. Even for more traditional brands, there are new options available to explore in the social media space every day. It’s a particularly tricky area, especially when organizations are using free social media tools which do not provide detailed analytics to them - perhaps there is a business model in this
The pace of change is really rapid, both in the behaviour of brands on the web and in terms of customer behaviour. At the intersection of these, are dynamic social media tools which enable forming of a relationship between marketers and target audience; sellers and buyers; producers and customers. And this relationship is expressed as a conversation enabled by social media tools, which themselves are so many, quite complex and confusing and change rapidly (eg. we are seeing a lot of the conversation among a certain group of early adopters moving to Twitter today).
Of course, statistics have their place, and we need to build some common standards and new parameters (eg. is “friend” a metric today?). I’d like to change the discourse to exploring measures for the value of conversations. The challenge is that with the pace of change in all aspects of the relationship, can a “measure” of today’s performance help us predict what’s coming tomorrow? How can we quantify human interaction, imagination and energy? How do we track the feedback loop? How do we measure the value of conversations, that builds this relationship, in such a manner that it delivers not merely evaluative but also predictive insights for marketers?
Wish I had the answers :). Some of the tools I use some of the time to track conversations include Google Blog Search, Compete, Google Analytics, Twitter and apps developed around it, Technorati (although it’s not as responsive and accurate as it used to be), searches at Social Networking Sites, Alexa, Digg, Stumbleupon. Trendpedia is cool and allows a comparison with your ‘competition’. There’s quite a lot of discussion in the PR blogworld around metrics and tools of measurements, but I don’t see as much around brand marketing. I can only throw out some suggestions around what needs measuring, based on my experience of more conventional marketing and research, my own explorations into social media, and on assimilating blog posts around the topic I have been reading for a while now:
Participation
where are the conversations around your brand happening? who’s participating? what are people reading, sharing, discussing, critiquing? are you/is your brand situated in these conversations? are you present? are you accessible?
Engagement
have the number of conversations around your brand increased? how are you assessing the quality of these conversations? are people negotiating shared meaning? what elements of your brand or offering are being discussed - are they core or peripheral? what stories are emerging that suggest empathy and relevance of your offering to your target audience? how strongly is your brand anchored or situated in these conversations? would they exist without your brand? are you listening and engaging in these conversations wherever they exist on the web, across different social media tools? are you aggregating them? are you acting upon suggestions and helping solve problems?
Influence
you represent the human face of the brand - what social interactions are you able to influence around your brand or area of expertise? does this enhance your stature in the industry today? are you being talked about more? are you/is your brand or organization being seen as a thought leader? are you being invited into industry conversations? are you or your brand/company just popular or do you have influence with the target audience you most care about? [see these posts on measuring influence and popularity by Shel Israel and Gavin Heaton]
Imagination
has your brand captured the imagination of people? are people riffing on it, playing with it, creating avatars of it that you never imagined possible? what’s the emotional quotient? are they being able to bring their own life positions into building possibilities for your brand? what’s the ‘delight’ quotient that you derive from these conversations? what creative stories are you hearing/seeing/watching about it? what stimulus are you providing them to inspire their imagination? how open are you in these efforts?
Energy
on the one hand, are you able to harness all of the above - participation, engagement, influence and imagination in a manner that keeps your brand alive and vital? what are the conversations around the value your brand is creating in their lives? is your brand able to keep up with the energy of its users or audiences, which shift and morph ever so frequently? what senses - visual, auditory, tactile, gustatory, kinesthetic are the more dominant in the conversations - are you aware of what elements of your brand are anchored in these expressions? are you learning something new to help you drive your business forward? are you following/talking to passionate users who are breathing every moment of the direction your brand is taking and helping you evangelize?
Loyalty and stickiness
are your engagements in conversations with your TG a fad or do they sustain and build over time? what is the personal investment your users display in their discussions around your brand? do they enjoy ‘hanging out’ with your brand or you?
Represented as a diagram:

Much has been written and discussed around engagement, influence, participation and loyalty. These measures seem to be evolving - web analytics and cool companies like Radian 6 are doing some of it. However I haven’t seen much discussion around brand conversations that inspire imagination and energy - a little ironic when they form a large portion of conventional marketing wisdom around brand health! These I believe would make for differentiators and unique propositions for your brand. And they are best expressed anecdotally and through stories and perhaps more difficult to quantify.
Organizations need to develop their own benchmarks along parameters that are important to them and against a set of goals so that they are able to track effectiveness of their social media ‘campaigns’ over time.
How would you add to/edit/modify this list? I’d also love to hear about tools or frameworks folks in this space are exploring, using and developing!
Bonus Links:
Rohit Bhargava shares some cool examples on the Softer Side of Measuring Social Media
Measurement Camp is an “open source movement measuring social media” - a nice collection of measurement resources and case studies there.
Manuscrypts has a good analysis of the Obama brand in his post Change 2.0:
Tags: Brand 2.0, Enterprise 2.0, jason falls, marketing 2.0, ROI, ROI in social media, social media conversations, social media explorer, social media measurement, the Hub, tracking, web 2.0But social media, after all is a tool. Yes, a tool which can take the brand to great heights, but only if it has a strong product/brand at its foundation. And there lies the brilliance of brand Obama. Adage has a great article by Al Ries on the attributes that made Obama’s campaign a colossal hit - Simplicity (of the keyword - change), Consistency (create and maintain the positioning of ‘change’ agent, so that the word is associated with him more than others), Relevance (forcing the competitors to fight on your comfort ground). I was also very impressed with this article on afaqs by Vijay Sankaran, which gave 10 lessons that marketers could learn from Obama. Excellent lessons all, i especially liked the one about relinquishing control.
I rediscovered this TED talk by James Surowiecki, author of The Wisdom of Crowds.
James Surowiecki pinpoints the moment when social media became an equal player in the world of news-gathering: the 2005 tsunami, when YouTube video, blogs, IMs and txts carried the news — and preserved moving personal stories from the tragedy.
. Thanks to @gauravonomics for pointing to this on Twitter.
I remember in a post on my reflections I had referred to insect societies as a metaphor to describe the interdependence and decentralized approach we took with the South East Asia Earthquake and Tsunami blog. And had also stated there:
Today, I believe that no crisis on this scale or magnitude will ever be handled again without sms, blogs, and wikis. That social tools will become a natural extension of rapid adaptation to chaotic conditions.
James Surowiecki also talks of the dark sides of blogs and social networks - one of the dangers of spending a lot of time on the internet is that the more tightly linked we become to each other, the harder it is for each of us to remain independent. The network starts to shape your views - which has a lot of benefits, but the problem is that groups are only smart when the people in them are as independent as possible. This is the paradox of the Wisdom of Crowds - the danger of a circular mill. Surowiecki talks of a circular mill of death where ants march in a circle, thinking they are following the leader, but actually just going around and around until they all die. He states as an example, memes that emerge from the blogosphere.
As I observe the progression of social media, I do feel we are more than ever, grappling with this paradox. There is no doubt in my mind that the Wisdom of Crowds as Surowiecki describes it can be huge. It has been transformational for me personally and professionally.
However, what I’m also seeing is less jazz play and improv in the blogworld, as we did in the early days of conversational blogging. We read the same stuff, we link to the same stuff - we did that then too - but there’s so much blogging today that it’s becoming almost impossible to escape following the echo. The economics of the market has begun determining what we blog about. Communities and networks (like with the social media and PR blogger scenes), while helping professionals in the space form frameworks and value for clients, are making many of us shy away from truly independent thinking as we seek easy answers and smart ways to convince our Clients to ‘buy’. We’re very good at re-framing and recycling the same stuff and we’ve learnt to build and manage our Whuffie to market ourselves in a post-scarcity economy. And we’re looking for easy answers.
I look through my GoogleReader and I see only a few posts with interesting original thinking in them today. Or maybe the gates of attention are allowing very little to come in? Twitter has exposed me to a whole lot of new and interesting people and thinking, and has replaced my GoogleReader as my dashboard for the day. It’s definitely my hangout space today. But I am greedy and don’t want to lose the breadth of good stuff that comes through in my newsreader.
So how do we resolve this - adopt the good from our networks and yet break away from the circular mill?
Preoccupation with whuffie + easy answers = the circular mill of death?
It’s a trap I am falling into. I don’t really have a solution. Should I be following more people on Twitter - this scares me! How do I find more diversity today? That wow and magic and flow of serendipitous discovery in my early blogging days just isn’t happening enough today. In my view, what the Wisdom of Crowds should mean is a collection of individuals with independent thinking that is allowed to emerge and grow in the collective. We’ve got to guard against excessive averaging out, imitative behaviour and aggregation. I’m just going to keep looking for the mouse!
Bonus Link: Gaurav just did a post around his take on Crowdsourcing, Wikinomics and the Wisdom of Crowds.
Tags: attention economics, conversational blogging, James Surowiecki, Social Media, TED Talk, Tsunami blog, whuffie, Wisdom of CrowdsTactical Tech and Aspiration are organizing a week-long event in Bangalore, India in February 2009 - The Info-Activism Camp. Deadline for applications has been extended to Nov 8th.
The Info Activism camp (http://www.informationactivism.org), to be held in Bangalore, India from February 19th to 25th, helps advocates to make the best use of information, communication and digital technologies to achieve their objectives. The first-ever international camp on Info-Activism will feature 120 participants, picked through a competitive selection process, and who will not only learn but also share skills and techniques to aid in the process of advocacy. Workshops, group discussions, interactive sessions and live demos, which to a large extent will evolve from participants’ proposals, are all part of the one-week programme.
If you want to learn more about the camp, please write to infoactivism@tacticaltech.org
The organizers were involved in the AsiaSource camps - I can guarantee you lotsa fun and learning! Here’s a pic from Asia Source 2 as a sampling:

“I should be content
to look at a mountain
for what it is
and not as a comment
on my life”
–David Ignatow



More pictures at Flickr.
Tags: khandalaA celebration of women.
“Last month 26 women from around the world took a moment to write an inspiring sentence. Each woman has shared something unique - please take the time to read the message on each slide.”
View SlideShare presentation or Upload your own. (tags: opportunity_intermational microcredit)
Tags: inspiration, women
In his short ebook: Fishing Where the Fish Are - Mapping Social Media to the BuyingCycle Chris Brogan offers up some good practical advice on social media approaches, tools and strategies. Relying on stories and examples, it’s a good demonstration of effectively communicating strategies to:
1.) Find the Customer - listening tools, search.
2.) Be There Before the Sale - profiles, presence.
3.) Be (or Empower) the Influencer - blogs, platforms.
4.) Shift Behavior - (this isn’t tool specific. More below.)
5.) Warm Up the Funnel - Twitter, Facebook, LinkedIn
6.) Measure - Hubspot, Radian6, BuzzLogic, More.
Thank you, Chris. You make our life easier!!
Tags: chris brogan, ebook, Social MediaInteresting intersections between YouTube, qual research and ethnography. Visual observations and reporting have always been very powerful in research. Some recent explorations and projects around this:
YouTube as a Qualitative Research Asset: Reviewing User Generated Videos as Learning Resources
by: Ronald J. Chenail, Nova Southeastern University, Fort Lauderdale, Florida [Source: The Weekly Qualitative Report Volume 1 Number 4 October 27 2008 18-24]:
YouTube, the video hosting service, offers students, teachers, and practitioners of qualitative researchers a unique reservoir of video clips introducing basic qualitative research concepts, sharing qualitative data from interviews and field observations, and presenting completed research studies. This web-based site also affords qualitative researchers the potential avenue to share their reusable learning resources for all interested parties to use.
Lots of cool links in the pdf on qualitative research on Youtube - videos on introduction to and overview of qual research, data generation and collection and reporting of findings.
YouTube and Ethnography - check out ChinaSmack which has hot internet stories, pictures, & videos in China.
Tags: Ethnography, Learning Objects, qualitative research, User Generated Content, web 2.0, YouTubeCynthia Russell, a professor at The University of Tennessee Health Science Center, has set up what’s probably the first Qualitative Research resource based on a wiki. Of the 20 journals she has linked to, only 3 offer free access:
Free Access Journals:
Case in point for an Open Access movement in this field??
Tags: cynthia russell, qualitative research, wiki
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